Xiaomi Redmi Launches Lake Blue Color Variant

We all know that the Xiaomi Redmi Note 4 has been one of the highest selling smartphones in India. While the smartphone has managed to garner a lot of attention as well as make headlines on numerous occasions, the Chinese OEM has yet again come up with a new surprise for the fans as well as consumers.

Redmi Note 4 now available in Blue Variant

Xiaomi surprising launched a new color variant for its Redmi Note 4 smartphone. Other than giving customers a new color choice, the smartphone aims to contribute to the government’s Clean India drive or Swachh Bharat Abhiyan in an innovative manner. The “Lake Blue” edition of the Redmi Note 4 is available for the 4GB RAM plus 64GB storage variant priced at Rs 12,999. The Redmi Note 4 Lake Blue edition will be go on sale on September 4 at 12:00PM via Mi.com and Flipkart. It will also be available for purchase at Mi Home stores and Mi Preferred Partmer stores.

Redmi Note 4 now Supporting Swachh Bharat Initiative

Announcing the launch of the Lake Blue edition, Manu Jain, Vice President of Xiaomi says, “We are a company who believes in giving back to the community. Water bodies have been the source of water for ages for people of Bengaluru but over the past decade, these water bodies have been facing serious threat. To show our concern for the cause we are taking up the maintenance of Kempabudhi kere, to support BBMP in bringing it back to its initial days of glory as a project under Swachh Bharat Abhiyan. To commemorate this cause, we are launching Redmi Note 4 Lake blue edition which would further contribute to this cause.”

So, apart from offering customers a new color choice, with the smartphone Xiaomi has said that the proceeds from the sale of each device will go towards supporting the Government's Clean India initiatives under the Swachh Bharat Abhiyan.